Analytics & Optimization
Data-driven decisions
Why choose this service ?
We set up the tools and processes to continuously measure, analyze and optimize your applications. From tracking dashboards to A/B tests, every decision is data-driven.
Discuss your projectWhat's included
- Advanced analytics setup
- Custom event tracking
- Real-time monitoring dashboards
- A/B testing and experimentation
- Conversion funnel optimization
- Monthly performance reports
Our process
How we approach your project, step by step
Analytics audit
Assessment of current tracking state and identification of missing KPIs.
Implementation
Setting up tracking tools and custom events.
Dashboard configuration
Building custom dashboards to track your KPIs in real time.
Analysis & Recommendations
Data analysis and concrete optimization recommendations.
Continuous optimization
A/B tests, iterations and continuous optimization based on results.
Technologies used
Case study
ConnectMe — Social Network
The challenge
ConnectMe had 50,000 downloads but only a 12% D7 retention rate. They had no visibility on their users' behavior.
Our solution
We implemented complete tracking with Mixpanel, created user cohorts, identified friction points in the onboarding funnel and launched a series of A/B tests to optimize retention.
Results
- D7 retention from 12% to 34%
- +85% daily active users
- Identification of 5 critical friction points
- Optimization ROI: +250% in 6 months
Ready to start your project?
Let's discuss your needs and see how we can help you with our expertise in analytics & optimization.